Kachka Logo
Idea
The concept for the Kachka Tallinn logo was to create a visual link to the restaurant’s Ukrainian culinary roots, highlighting its specialty through the restaurant’s name – Kachka, meaning ‘duck’ in Ukrainian. The restaurant in Tallinn desired a logo that would pay homage to its heritage while inviting diners to experience authentic Ukrainian cuisine. It was essential that the duck, being both the namesake and a symbol commonly associated with Ukrainian culture, took centre stage in the logo.
Process
Adobe Illustrator, known for its precision in graphic design, was the chosen software to bring the Kachka logo to life. The process began with sketches of various duck representations that would look both elegant and inviting. We aimed to craft an image that would be instantly recognisable and evoke the rustic charm of traditional Ukrainian dining.
The design process focused on simplicity and clarity, using clean lines to form the illustration of the duck. The choice of a circular frame gave the logo a classic seal-like appearance, resonating with the timeless nature of Ukrainian cuisine. Typography was carefully considered to complement the illustration, ensuring that the name ‘Kachka Tallinn’ was both readable and aesthetically pleasing.
The final logo is a blend of tradition and recognisability, perfectly encapsulating the Ukrainian culinary experience that Kachka Tallinn offers to its patrons.
